Perrier is an incredibly unique company. It was established in France in 1898 when they gained access to a spring which dated all the way back to Roman times when they used it as a spa. Think about being a salesperson for this company all those decades ago, trying to convince people that some customers would buy bottled water instead of getting it for free from a tap. I admit, I wouldn't have had the vision that bottled water would be as huge of a market as it is today. Annual single-serve water sales are over $24B in the U.S.
Aquafina is out of Wichita, Kansas and owned by Pepsi Cola Inc., and they are by far the largest water producer followed by Dasani out of Atlanta, Georgia, which is owned by Coca Cola. These two competitors pretty much control the U.S. market. Perrier is ranked 5th in our country.
One thing that I find funny, and I’m guilty as well because I grab bottled water from convenience stores all the time, and that is if we paid the same price per gallon of gas as we do per gallon of water, it would be over $10 a gallon. Think about how easy it is to take water and run it through a filtration system and then fill plastic bottles to send to the stores, compared to the much higher costs of producing a gallon of gas. Both Coca Cola and Pepsi Cola make more than four times the profit margin than what the oil industry does.
It’s not the oil executives who are gouging us, it’s both the Coke and Pepsi companies. True story!
Aquafina is out of Wichita, Kansas and owned by Pepsi Cola Inc., and they are by far the largest water producer followed by Dasani out of Atlanta, Georgia, which is owned by Coca Cola. These two competitors pretty much control the U.S. market. Perrier is ranked 5th in our country.
One thing that I find funny, and I’m guilty as well because I grab bottled water from convenience stores all the time, and that is if we paid the same price per gallon of gas as we do per gallon of water, it would be over $10 a gallon. Think about how easy it is to take water and run it through a filtration system and then fill plastic bottles to send to the stores, compared to the much higher costs of producing a gallon of gas. Both Coca Cola and Pepsi Cola make more than four times the profit margin than what the oil industry does.
It’s not the oil executives who are gouging us, it’s both the Coke and Pepsi companies. True story!
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